The New SEC Executive Compensation
Disclosures and the
2007 Proxy Season
By
David Drake, President, Georgeson Inc.
What’s the most important thing a corporate secretary
or an investor relations director needs to know for the upcoming
proxy season? It may just be the telephone number of his
or her company’s compensation and benefits director. With
the SEC’s recently expanded proxy statement disclosure
requirements of executive compensation, proxy statements will
be inflated with charts, graphs, tables and explanations that
could increase their length by a good 20 to 30 pages (or more)
depending on the size and complexity of a company.
That’s a ton of new information on compensation ranging
from descriptions of perquisites to disclosure of potential value
of severance payouts to calculations of supplemental executive
retirement plans. Not all of this information is completely
new. For example, severance arrangements have always been
disclosed, but companies had not been required to calculate potential
payouts until now. And with institutional investors reading
hundreds or even thousands of statements a year, it’s not
likely that many of them have done the math themselves. Now
activists can easily collect and compare aggregated compensation
calculations and simply rank companies by how much they dole
out.
There
is little chance the new disclosures will not result in increased
activism – not to mention increased investor
inquiries to companies in 2007. The spate of increased
shareholder resolutions that are inevitable will logically start
to appear in the fall of this year, when proposal deadlines for
next year’s annual meeting season arrive.
But
even now, in the early part of the 2007 season, the new disclosures
are fueling increased activist and even political campaigns. For example, House Financial Services Committee
Chairman Barney Frank recently introduced legislation to require
public companies to include in their annual proxies a non-binding
advisory shareholder vote on their executive pay plans. The
legislation (H.R. 1257), entitled “Shareholder Vote on
Executive Compensation Act” would ensure that shareholders
have an opportunity to give their approval or disapproval on
the company’s executive pay practices, even though the
vote would be nonbinding.
The
same basic premise is also the subject of a shareholder resolution
making the rounds this proxy season. The probable
success of the proposal will likely be hard to deflect given
the robustness of the new required compensation disclosure. Once
shareholders are given a new weapon, in this case more disclosure,
you can expect that they will use it. Making defeat of
the proposal even tougher is the fact that Aflac, Inc. has already
chosen to adopt the resolution and give its shareholders annual
nonbinding referendum on pay beginning in 2009.
For now, corporate secretaries, investor relations officers
and others will have plenty on their hands as shareholders begin
to react to the rollout of the new disclosures contained in each
successive mailing of a corporate proxy statement.
What
are some of the hot compensation topics we expect to emerge
from shareholder evaluation of the new disclosures? We
think that investors will focus on the following issues:
Deferred Compensation
Be prepared for shareholder overreaction to new disclosures
that make it possible to see the cumulative effect of deferred
compensation for long-term executives. Highly paid executives
who have been deferring a portion of their compensation over
an extended period of time will produce some eye-popping numbers
that will attract the attention of activists who will be vocal
about these potential “shock and awe” numbers, especially
when contacted by the media for reaction.
Companies
should be prepared to explain both in the proxy statement and
offline the specific details of how the deferred compensation
accumulated. In many cases, executives legitimately deferred
a modest portion of compensation over a long period of time. Well
foot-noted, plain-English disclosures are critical, but don’t
count on all investors to read them as carefully as they should,
or to come to the correct conclusions.
Supplemental Executive Retirement Plans (SERPs)
SERPs are already the subject of recent shareholder proposals
asking for the right to approve the retirement vehicles. Only
a limited number of such proposals have been voted on to date,
but support for the seven such proposals voted on last year averaged
more than 40% of votes cast according to Georgeson’s Annual
Corporate Governance Review (ACGR).
These
days SERPs are about as popular as the non-employee director
pension plans of yesteryear that became virtually extinct after
they were targeted by activists a decade ago. Whether
SERPs survive the current wave of attacks remains to be seen
(we think their days may be numbered).
This
year, SERP-related shareholder proposals are attacking SERPs
in new ways by focusing on how SERP payouts are calculated.
For example, some plans allow newer executives to be credited
for “years served.” That can substantially
increase the value of SERPS to the employee.
Beware
of disclosures that show a new executive with SERP calculations
that put him or her on a par with similarly compensated executives
with much less time served. It may be too much to ask for
a perfect explanation that will satisfy all shareholders. Generally,
time for years served is added for older executives who may have
forfeited substantial benefits when coming to a new company. But
without a satisfactory explanation, you are simply setting your
company up to be a target.
Severance Agreements
Shareholder proposals seeking limits on severance pay without
shareholder approval were among the most successful of the executive
compensation proposals submitted to a vote, with nearly half
of them achieving a majority vote (Georgeson’s
2006 ACGR). In this year’s new disclosure, shareholders
will have a better idea of how much severance packages are really
worth. While the totals may alone spur some shareholders
to action, disclosure of what gets included in those agreements
may prove even more troublesome.
Companies
that provide executives with tax gross-ups and substantial
post-employment perquisites and benefits will have more explaining
to do. Good disclosure that shows the reasonableness of
a company’s practices helps, but companies should think
about whether the limits on the multiples of salary and bonus
are in line with peers and today’s best practices. An
increasing number of companies are implementing limits of one
or two times annual salary and bonus, down from the traditional
3x golden parachute agreements.
Option Vesting and Grant Timing Issues
Companies gave a collective sigh of relief (matched only
by the collective groan of activists) when the SEC decided to
require companies to disclose the value of grants at the time
they vest rather than on grant date. However, the change
in reporting may be a boon for some and a bane to others.
One
compensation and benefits lawyer recently told us about a successful
CEO that had a substantial vest of options due to occur
in 2006 after a strong run-up in his company’s
stock price. Fearful of the impact of the disclosure of
the value of his grant, the CEO decided to ask his board to extend
the vesting date for the awards, in effect putting the options
at risk again and therefore avoiding the discomfiting disclosure.
We
imagine that a trend of “re-vesting” might be
welcomed by activists. The bottom line is that disclosure
of option values upon vesting may be considered preferable to
grant date values, but each comes with its own set of challenges
that companies should be prepared to address.
Option
grant timing is also a critical issue brought into focus both
by the SEC required disclosures and the continuing headlines
regarding option backdating scandals. Several activist
funds have submitted resolutions requiring companies to stick
to a strict calendar for option grants as a best practice. Companies,
whether or not they have been on the receiving end of this proposal,
should be ready to explain their option grant scheduling practices
to provide additional comfort to the marketplace.
Thumbs up (or down) on Disclosure
The focus on executive compensation disclosure will no doubt
be a critical component of the 2007 proxy season. Shareholders
are asking for even more information than the SEC has required. A
number of large capitalization companies recently received a
request from a consortium of state and union pension funds asking
for fuller disclosure of the companies’ business relationships
with its compensation consultants.
Do
consulting firms that do multiple types of management consulting
for companies recommend richer pay packages than those that
consult exclusively on pay issues? Some companies have already
responded, telling shareholders what they had hoped to hear – that
no other relationship with compensation consulting firms exist. And
one company recently responded by dropping its relationship with
its compensation consulting firm to avoid the appearance of a
conflict caused by other work the firm was doing for the company.
Companies
would do well to sharpen their pencils and make sure their
disclosures are not just accurate, but satisfactory to investors. Consider what the vote would look like if, like
Aflac (and some UK and Australian companies), your company agreed
to put its compensation disclosure to a shareholder referendum. If
such a practice were required of U.S. companies, would most companies
get a thumbs up? The 2007 proxy season will tell whether
companies merely complied with the new rules, or used them to
communicate the right message to shareholders.
About
Georgeson
Founded
in 1935, Georgeson assists more than 1,000 corporations annually
in both routine and contested proxy solicitations. Additionally,
Georgeson provides M&A advisory services, strategic corporate
governance consulting, PostMerger CleanUp™*, small shareholder
oddlot programs and shareholder identification. Clients include
47% of the Dow 30, 42% of the S&P 500, 30% of the NASDAQ
100, 35% of the TSX top 100 and 47% of the ASX 200. Georgeson is a Computershare
company.
*PostMerger
CleanUp is provided by our broker dealer Georgeson Securities Corporation.
Georgeson
Inc.
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New
York, NY 10004
Tel 1 212 440 9800 Toll Free 1 800 445 1790
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